Education

12 Jun

Booksellers Find Ways to Greener Retailing at ABA Panel

It was standing room only at ABA's Day of Education "Green Retailing" session on Thursday, May 29 at BookExpo America. Booksellers packed the room to hear panelists Suzy Staubach of University of Connecticut Co-op in Storrs, Connecticut, Natalie Freidberg of All Shades of Green in Los Angeles, and Ferris Kawar, vice president of sustainability at Greenopia, discuss strategies for lowering a retailer's impact on the environment using methods from the simple to the sublime.

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11 Jun

Independent Retailing & the Shop Local Movement Under the Spotlight

ABA Board members and local business alliance activists Steve Bercu of BookPeople in Austin, Texas, and Becky Anderson of Anderson's Bookshops in Naperville, Illinois, were the featured speakers at the American Booksellers Association's panel "Independent Retailing in 2008: A Report on the Shop Local Movement," moderated by ABA COO Oren Teicher, at BookExpo America.

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05 Jun

Help ABA Help You: Complete the Day of Education Evaluations Survey

The American Booksellers Association is asking every bookseller who participated in its programming last week at BookExpo America for feedback on the Day of Education sessions, special events, and bookseller lounge.

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15 May

All Day of Education Materials Now on BookWeb

Materials binder replaced by downloadable handouts

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01 May

ABA, Ingram Announce Strategic Partnership

Ingram Book Group and Ingram Publisher Services to Underwrite Bookseller Education

The American Booksellers Association announced today the formation of a new strategic partnership with Ingram Book Company and Ingram Publisher Services to underwrite bookseller education for the next three years. The new partnership will begin with ABA's Day of Education being held in Hollywood, California, on Thursday, May 29, in conjunction with BookExpo America.

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01 May

Registration for Prospective Booksellers School Closes May 7

Prospective booksellers who are interested in participating in "Opening a Bookstore: Creating Foundations for Success," a school sponsored by the American Booksellers Association and facilitated by Paz & Associates at BookExpo America, must register by Wednesday, May 7. The school program will run from Tuesday afternoon, May 27, through Thursday, May 29, at Hotel ABA, the Renaissance Hollywood, in Los Angeles.

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30 Apr

Materials for Day of Education Sessions Available for Download

Materials related to five of this year's ABA Day of Education sessions at BookExpo America 2008 are currently available to all ABA member booksellers via downloadable PDFs on BookWeb: "Building and Rewarding Customer Loyalty," "Green Retailing," "Creating Killer Events," "

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18 Mar

Creating a Compendium of Green Resources

For booksellers, becoming greener means incorporating environmentally friendly practices in day-to-day operations, as well as meeting the needs of a growing number of consumers looking for reliable information on everything from the science of global warming to public policies and personal practices that can help make the world a better place to live.

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06 Mar

What's Your Plan? Booksellers on Resources for Successful Business Plan Creation

For prospective booksellers who may be daunted by the idea of creating a business plan, learning what resources are available to help is a good first step.

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21 Feb

Wi3 Education Handouts Now Available on BookWeb

For the approximately 500 booksellers who attended the American Booksellers Association's 2008 Winter Institute, there were 24 education sessions to pick from, on topics ranging from developing a business plan to better understanding customer behavior and reaching today's "digital natives."

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09 Jan

Creating a New Solution for Compensation

Hiring and retaining smart, well-read, personable booksellers is one key to staying competitive in the marketplace. While the ability to pay high salaries and offer bonuses and perks can go a long way toward attracting and keeping qualified employees, that's not the only solution to the compensation conundrum. By thinking creatively, and strategically, about the intangible benefits of working in a bookstore, store owners and managers can find ways to show employees they are valued, and that the bookstore is a great place to work, now and for years to come.

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23 Aug

"Handselling" Videos Now Available Online

The American Booksellers Association has posted online the video vignettes featured in its popular education session "Handselling: Customer Service With Results." The video shorts dramatize 10 potential customer service scenarios to show the best and worst practices in five key areas.

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15 Aug

PNBA Goes to Washington for the 2007 Fall Trade Show

The 2007 Pacific Northwest Booksellers Association (PNBA) Fall Trade Show will be held from Wednesday, September 19, through Friday, September 21, in Bellevue, Washington, at the Meydenbauer Center.

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08 Aug

ABA Regional Trade Show Education Program Preview

The American Booksellers Association will be presenting education sessions as part of the programming at each of the eight regional booksellers association fall trade shows and at the New Atlantic Independent Booksellers Association sales conference. Here is a first look at what's planned. In the coming weeks, BTW will feature previews of the shows, with details about the time, place, and presenters for each of the association's programs, as well as information about the ABA presence on the trade show floors and opportunities for ABA members to win prizes.

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25 Jul

Creating Effective Customer Surveys: Why & How

The following article was adapted from the seminar "How to Do Customer Surveys: A Case Study," presented by the American Booksellers Association's Director of Education and of BookSense.com, Len Vlahos, at the 2007 Winter Institute.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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