Gift Cards

20 Dec

Easy Gift Card Store Locator on BookSense.com

Book Sense wants to remind booksellers participating in the gift card program that they can direct consumers to the BookSense.com hub site to easily locate a redeeming store anywhere in the U.S.

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22 Nov

Dealing Cards Is Very Profitable

This holiday season, the National Retail Federation (NRF) predicts gift card sales to total $18.48 billion, a 6.6 percent increase over last year. To meet the growing demand, Book Sense is advising stores participating in the gift card program to check stock now and reorder as necessary. All Book Sense gift card designs, except two, are now in stock, and an e-mail advisory was recently sent to booksellers regarding backordered cards and presenters.

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02 Nov

Gearing Up for the Holiday Demand for Gift Cards

The demand for gift cards is exploding according to CNN/Money, and retailers of all sorts -- gas stations, restaurants, hair salons, and many more -- are looking to cash in on the $45 billion gift card business. This demand is fueled in part by busy holiday shoppers, who value the one-stop-shopping convenience of gift cards.

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19 Oct

Dungeons & Dragons Book Sense Gift Cards Now Available

Booksellers participating in the Book Sense Gift Card Program can now order four limited edition Dungeons & Dragons gift cards, sponsored by Wizards of the Coast. Featuring art from the Dungeons & Dragons (D&D) role-playing game that has defined the genre and set the standard for fantasy role-playing for more than 30 years, the cards will make perfect holiday gifts for teens.

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15 Sep

Book Sense Announces Gift Card Improvements

Responding to input from booksellers participating in the Book Sense Gift Card Program, this month ABA and Givex announced several cost-cutting, efficiency-enhancing improvements to the program. Changes include a reduction in shipping costs and a consolidation of ACH transfers. In addition, Book Sense has announced that Wizards of the Coast's Dungeons & Dragons-themed gift cards and coordinating presenters will be available this holiday season, and that ABA will be expediting gift card swapping at the fall regional booksellers association shows.

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16 Aug

Four Vendors Fully Certified to Process Book Sense Gift Cards

Those booksellers who are Book Sense Gift Card Program participants, or are thinking about joining the popular program, should note that four POS vendors currently offer an interface to support full access to the Book Sense Gift Card Program.

The vendors that are fully certified to process Book Sense Gift Cards are:

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20 Jun

Harry Potter Gift Cards Still Available!

Limited edition Harry Potter Book Sense gift cards are still available and are ready to ship immediately. All cards can be ordered with or without store imprints. But booksellers interested in offering their customers special, limited edition Harry Potter Book Sense gift cards should order now, as supplies are limited. Orders must be placed through the booksenseorders.givex.com web page.

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09 Jun

Special Occasion Gift Cards Now Available

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26 May

WordStock Integrates Book Sense Gift Card Program

POS vendor WordStock recently announced that it has developed an interface to support full access to the Book Sense Gift Card Program. Booksellers must have high-speed Internet access and WordStock version 4.20C in order to integrate with WordStock. Installation fees will vary, and there is a $20 monthly fee in addition other Book Sense gift cards fees.

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25 May

June 1 Deadline for Store Sales of Book Sense Gift Certificates

Here's an important reminder for all booksellers with Book Sense: Effective June 1, less than a week away, bookstores must stop selling Book Sense paper gift certificates. Any Book Sense Paper gift certificate sold and dated after June 1, 2005, will not be valid and will not be considered for reimbursement. However, in order to protect consumers, booksellers will still be required to accept valid paper gift certificates sold prior to that date as per local/state laws and other criteria set forth by Book Sense.

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25 May

Three New Gift Card Designs Unveiled

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12 May

Harry Potter Gift Cards Selling Now

Booksellers interested in offering their customers special, limited edition Harry Potter Book Sense gift cards -- which are available for immediate shipment -- should order now, as supplies are limited. Orders must be placed through the booksenseorders.givex.com web page.

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27 Apr

Harry Potter Book Sense Gift Cards Shipping Now

It's Time to Order

Special, limited edition Harry Potter Book Sense gift cards and coordinating presenters are now shipping to booksellers who have placed orders through booksenseorders.givex.com. Booksellers who notified ABA Marketing Director Jill Perlstein of their interest in ordering the Harry Potter gift card must also place their orders through the Givex site in order to receive their cards.

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27 Apr

June 1 Deadline for Book Sense Gift Certificate Phase-Out

Effective June 1, bookstores must stop selling Book Sense paper gift certificates. Any Book Sense Paper gift certificate sold and dated after June 1, 2005, will not be valid. However, in order to protect consumers, booksellers will still be required to accept valid paper gift certificates sold prior to that date as per local/state laws and other criteria set forth by Book Sense.

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