AAP Features George Foreman in Get Caught Reading Campaign

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The Association of American Publishers (AAP) recently announced the release of their latest newsletter for Get Caught Reading, the Association of American Publisher's campaign to promote the joy of reading, now beginning its seventh year.

The newsletter announced that a new Get Caught Reading (GCR) poster is available featuring George Foreman. Developed by the AAP, GCR is an industry-wide initiative to promote and celebrate reading. Highlighting literacy, this initiative provides the retailer and wholesaler with the opportunity to serve their customers and reinforce strong ties within their community.

To order the Foreman poster, other celebrity posters, and a variety of promotional materials directly from AAP, e-mail Kathryn Blough at kblough@publishers.org or visit www.getcaughtreading.org/booksellers.htm.