ABA Offers Non-IndieCommerce Stores Chance to Win Free Year

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The American Booksellers Association’s member stores that are not currently part of the IndieCommerce program can apply from now through February 29, 2016, for a chance to win one free year of IndieCommerce. ABA’s e-commerce platform provides the tools for indie bookstores to create unique, content-rich, easy-to-manage transactional websites through which they can sell print books, e-books, and specialty items.

To apply, booksellers should complete the form available here, which asks why their store should win a free year of IndieCommerce, and what role the website will play in their overall business strategy. ABA will choose two winners from among qualified applicants.

To be eligible to win an IndieCommerce scholarship, stores must be active ABA members as of February 29, 2016. Stores whose dues expire at the end of January were e-mailed renewal notices this week; those stores are encouraged to take a moment to renew online now.