October, November, December, and January revenue from Kobo sales has been distributed to store accounts; check the Kobo Reporting Tool for your store report.
Gift Card Survey
Last month, Kobo asked participating ABA member stores to complete a short survey to determine whether there was interest in a Kobo gift card program. As a thank you, all survey participants were given a chance to win a Kobo Glo HD, plus $30 in Kobo gift cards, courtesy of Kobo.
In a note of thanks to stores that participated in the survey, Kobo Marketing Manager Natalie Jefferson said: “Kobo will be actively reaching out to your store, providing updates on the program and answering any questions you have. Kobo’s aim is to provide a gift card solution in summer 2016. The lucky winner of the Kobo Glo HD and $30 in Kobo gift cards is The Learned Owl Book Shop! Congratulations!”
Promotions and Daily Deals
Here’s a suggestion for mixing up your store’s online Kobo messaging: Switch your web offers between the Daily Deal, the Free Magazine Trial, and Great Reads Under $5.00. Kobo has created a dedicated link for each, and there are accompanying images and banners in the Kobo DIY:
- Daily Deals are at https://store.kobobooks.com/en-us/dailydeal
- The Free Magazine Trial is at https://store.kobobooks.com/en-us/list/try-any-magazine-free-for-14-days/0wgoydx780iWDESDvy-QeQ
- The Great Reads Under $5.00 link is https://store.kobobooks.com/en-us/list/great-reads-under-4-99/U3qJePAp8k6WrQ1N3csdZA
March Break Glo HD Price Promotion
Sell the Glo HD for $109.99 between March 11 and March 20 and Kobo will rebate $20 for each unit sold and reported by April 10.
New banners to promote the March Break promo can be found in the Kobo DIY.
Stock of Glo HD or Aura should be purchased directly from Kobo’s corporate site.