Social Media

20 Feb
Overlapping speech bubbles simulating conversation

Marketing Meetup Recap: Best Practices for Hosting Ticketed Events

Booksellers discussed ticketing services, the best platforms for marketing events, and best practices for event grid pitches.

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19 Feb

Sign Up for ABA’s February 28 Marketing Meetup

The upcoming online conversation will look at marketing on the social media platform Pinterest, which reached 250 million users last year.

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13 Feb
Literati proposal

Happy Valentine’s Day! Check Out These Romantic Bookstore Proposals

Bookselling This Week reached out to indie booksellers for photos of marriage proposals that have taken place in their stores over the years.

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07 Feb

Booksellers Stage Creative Book Displays for Black History Month

Indie bookstores around the country are creating engaging and educational book displays in honor of Black History Month.

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05 Feb

Marketing Meetup Recap: Instagram Marketing for Your Bookstore

This Marketing Meetup covered what and when to post, paying for Instagram ads, selling through Instagram, tracking analytics, and the benefits of marketing on Instagram.

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16 Jan
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Sign Up for Two Upcoming ABA Marketing Meetups

The January 17 discussion will look at marketing your bookstore in a tourist town; the January 31 topic is marketing through Instagram.

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02 Jan

Sign Up for 2019 #HarperCollinsLovesIndies Facebook Live Program

There are several changes in store for HarperCollins’ Facebook Live program this year; American Booksellers Association member bookstores are invited to sign up now.

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02 Jan

Get Featured in ABA’s Bookstore Showcase

The “Bookstore Showcase” feature on the American Booksellers Association’s homepage highlights independent bookstore members.

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11 Dec

#HarperCollinsLovesIndies Facebook Live Program to Return in 2019

In 2019, booksellers will livestream videos from their stores every Thursday, a change from 2018’s Saturday schedule, and the videos will feature booksellers pitching their favorite reads.

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14 Nov
Line art of Chapter 2 Books in Hudson, Wisconsin.

Bookseller Tips & Tricks: Asking Authors to Link to Indies

Sue Roegge of Chapter2Books shared some tips on how to ask authors to link their books to IndieBound instead of Amazon.

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13 Nov

Readers Take the #LoveYourBookstore Challenge on Social Media

Readers around the country are sharing their love for indies across Facebook, Twitter, and Instagram. Here are some of the highlights.

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13 Nov

Want to be Featured in BookWeb’s Bookstore Showcase?

A new section of ABA’s homepage profiles stores that are active on Instagram. Booksellers can submit their store for consideration by sending in three photos and a short description of their store.

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31 Oct
Bookies

Booksellers Get Spooky on Social Media for Halloween

Booksellers are celebrating Halloween 2018 with creative book displays, themed window decorations, and festive events.

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31 Oct

“Booksellers of America” Social Media Campaign Debuts

Booksellers of America is a platform to share the stories and experiences of the diverse people who own, manage, and hand-sell books in the more than 2,400 independent bookstores across the nation.

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17 Oct

Around Indies

Harvey’s Tales, Turn the Page, The Book Bungalow open; Ferguson Books to open second location; Country Bookshop, Third Place celebrate anniversaries; Local news features interviews with Astoria Bookshop, Inklings Bookshop staff; Architectural Digest names best indie stores in each state; Hoodline highlights top bookstores in Denver, Cambridge

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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